PRESS RELEASE Edinburgh, Milan and Paris, 16th May 2012

Italian banks and e-merchants embrace MyBank e-payment solution

Major Italian banks and e-merchants plan to join the pilot

EBA CLEARING confirmed today at the EBAday conference in Edinburgh and
at the e-Commerce Netcomm Forum in Milan the strong support its MyBank epayment
solution has secured among key market players in Italy.

The Italian community has embraced MyBank, with the major banks supporting
the initiative: Intesa Sanpaolo, UniCredit, Banca Monte dei Paschi di Siena,
Banca Popolare di Sondrio, Istituto Centrale delle Banche Popolari Italiane,
Iccrea Banca, Banca Sella and BNL – Gruppo BNP Paribas. Together, these
banks represent over 75 percent of the Italian payments market.

They will bring with them key Italian household names, such as Banzai.it (Italy’s
largest online shopping concentrator), Fratelli Carli (the provider of Italy’s
leading mail order olive oil brand “Olio Carli”), IBS – www.ibs.it (Italy’s largest
online seller of books) and 24 ORE Group (the main Italian multimedia
publishing organisation specialised in business, financial and professional
information).

“We look forward to contributing to the implementation of the MyBank
solution across Italy in 2013,” said Marco Loro, Head of online & mobile
payments, Banca Sella s.p.a.. “We believe this pan-European solution will
put our bank and our corporate customers at a competitive advantage in a
fully integrated European market. Together, we will be able to offer
consumers one highly trusted payment environment for all their online
purchases throughout Europe.”

“The Italian e-merchant community is very supportive of this secure and
simple e-payment method, which has the potential to be used by consumers
everywhere in Italy and throughout Europe,” said Roberto Liscia, President of
Italy’s e-merchant association Netcomm. “MyBank will enable the Italian emerchants
to more easily expand their business and to also reach customers
who do not feel comfortable using any of the existing e-payment methods.”

In this way, the MyBank initiative aims at meeting both the requirements of the
Italian government’s digitisation agenda and, at the same time, the European
Commission’s policy objectives as stated in its Green Paper “Towards an
integrated future for card, internet and mobile payments”.

“Since the time we announced our project at EBAday last year, there has
been growing support for the idea of putting in place a pan-European online
banking based e-payment solution,” said Giorgio Ferrero, Chairman of EBA
CLEARING, at the Company’s Shareholders Meeting held in Edinburgh on
14th May 2012. “The European e-merchant community, which we consulted
from the start and which is closely involved in our pilot, welcomed our
initiative right away. I would also like to add that an increasing number of
national governments and public agencies are beginning to see a Europewide
e-payment solution as part of their strategy to improve administrative
services while at the same time cutting cost.

PRESS CONTACT:
Annick Moes,
Tel: +49 151 16 31 15 26
(a.moes@abe-eba.eu)

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